ROANOKE VIRGINIA
More Than
Clothing.
A Mission.
A purpose-driven brand making real impact. Buy one. Donate one. Every purchase delivers clothing, essentials, and hope to those who need it most.
Even the smallest act of kindness can change someone’s world — so we built a brand where every purchase becomes one.
Born In Roanoke. Built For impact.
United In Style was created with one simple belief: clothing can mean more. In a world full of brands focused only on profit, we chose purpose — and we built a company designed to prove that fashion can fund kindness.
Every drop, every design, every purchase is connected to a bigger mission. Real style. Real purpose. Real impact. No buzzwords. No fine print. Just one for one — and a community that believes in it.
Meet
Max the Pug
Hard work. Treats. Repeat. Our official good boy stands for the same thing we do — showing up, doing the work, and being there when it counts.
Four Ways We give back.
ClothingDonations
Quality clothing delivered directly to those who need it most.
Helping OurCommunities
Local outreach, programs, and partnerships that build stronger neighborhoods.
SupportingFamilies
Hope and real support for individuals and families facing real challenges.
ProvidingEssentials
Hygiene kits and everyday essentials that make a real, daily difference.
Look Good. Do Good.
THE PROMISE. THE MISSION. THE WHOLE POINT.
Made in Roanoke. Felt everywhere.
Roanoke is home — and giving back starts here. We’re proud to build our brand from the Blue Ridge while making impact both locally and far beyond, through real action, transparency, and purpose.
Our goal isn’t just to grow a business. It’s to grow a movement.
“`Meet The team.
The humans (and very important animals) building United In Style from Roanoke. Real people. Real roles. One mission.
Michael
Built the brand from the ground up. Leads operations, product, marketing, and partnerships with a focus on long-term growth, transparency, and community impact.
Alexis
Guides day-to-day operations and community outreach. Works behind the scenes to make sure every promise the brand makes is honored with care, integrity, and follow-through.
Brandi
Oversees product photography, SKU assignment, listings, inventory, donation prep, and audits. Day One team member who helped build the foundation. (P.S. Yes, that’s her cat. No, the cat does not work here yet. 🐾)
Rebecca
New to the team. Provides direct support by turning ideas, conversations, and rough concepts into completed tasks and usable assets.
Skylar
Has final say on every design that makes it to the catalog. If Dad’s design isn’t actually cool, it doesn’t ship. Her word is final.
Max
Represents United In Style across designs, merch, and marketing — while boosting morale and stealing attention wherever possible.
Sadie
Authorizes all naps, halts productivity as needed, maintains optimal rest conditions. Decisions are final. Often shows up with small scratches from ongoing beef with her own fingers.
Jonas
Keeps the team fueled by supervising snack breaks and lunch choices… often very, very closely.
Gizmo
The original inspiration behind the United In Style mascot. His legacy lives on through the brand he inspired. RIP, buddy.
When You Wear It,
You Wear More.
- You wear purpose.
- You wear change.
- You wear impact.
